In light of ongoing market growth and the diversification
of devices, we will focus on developing game software
for global markets in addition to Japan.
Although the domestic Japanese game software market is viewed by some to have already matured, it is, in fact, still growing steadily (see chart below). Breaking down the market by device reveals significant growth in the market for online content for mobile phones and PCs. In the overseas markets of Europe, the United States, and East Asia considerable growth has also been achieved.
Eighting's Approach
Given these trends, we expect the game software market to demonstrate steady growth in the future. The launch of next-generation platforms will provide opportunities for utilizing existing content and stimulate demand for new content. Eighting will emerge as a global digital entertainment company by actively providing its game software to overseas markets as well as meeting domestic demand.
